Frisco Real Estate Market – Week of August 11, 2025
Market Snapshot
Frisco’s market is balancing new inventory and steady buyer activity, but the high number of price reductions shows that pricing is the key to moving a property quickly.
Key Figures:
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New Listings: 63
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Back on Market: 14
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Price Decreases: 132
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Price Increases: 16
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Closed Sales: 46
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Pending Transactions: 46
Takeaway:
With price decreases outpacing increases by more than 8 to 1, buyers are watching the market closely and rewarding well-priced homes with quick contracts.
Weekly Activity Breakdown
New Listings – 63
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A steady flow of fresh homes, from starter properties to luxury builds in neighborhoods like Phillips Creek Ranch and Newman Village.
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Gives buyers multiple options across price ranges.
Back on Market – 14
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Often tied to financing or inspection contingencies.
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Can offer buyers opportunities to negotiate more favorable terms.
Price Decreases – 132
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Indicates that sellers are adjusting to align with market realities.
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Strategic pricing from the start avoids the “stale listing” effect.
Price Increases – 16
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Generally tied to upgrades, renovations, or correcting an initial underpricing.
Pending Sales – 46
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Solid contract activity, showing that well-positioned homes are still attracting buyers despite mid-summer seasonality.
Closed Sales – 46
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Matches pending sales volume, showing that transactions are moving through to completion.
Off-Market Activity:
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Expired: 4
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Canceled: 32
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Withdrawn: 2
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Hold: 9
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Coming Soon: 8
Takeaway:
Frisco remains a strong market for sellers who adapt quickly and for buyers who act decisively on the right property.
Trend Insights
Frisco’s August trends point toward a market where pricing strategy and property presentation matter more than ever.
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Inventory Growth:
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New listings are consistent, keeping options available for buyers.
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Price Sensitivity:
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The high number of reductions signals a more selective buyer pool.
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Luxury Segment:
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Properties over $1 million are taking slightly longer to sell, offering negotiation opportunities.
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New Construction:
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Builders are offering incentives, especially in West Frisco developments.
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Takeaway:
It’s still a competitive market, but buyers have more negotiating power than they did in early summer. Sellers need to be strategic to stand out.
What This Means for Buyers and Sellers
For Buyers
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High number of price reductions means more room for negotiation.
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“Back on Market” homes can be opportunities if you’re ready to act quickly.
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Watch for builder incentives in new construction communities.
💡 Next Step for Buyers:
Gain the edge with our BLUEFUSE Buyer Blueprint — a step-by-step strategy to help you target the right properties, negotiate effectively, and secure your dream home in Frisco’s competitive market.
For Sellers
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Price competitively from day one to avoid multiple reductions.
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Use professional staging and photography to capture buyer attention.
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Be ready to negotiate — especially if your home has been on the market more than 30 days.
💡 Next Step for Sellers:
Maximize your return with our BLUEFUSE Signature Seller Strategy — a tailored marketing plan that positions your home to sell faster and for top value in Frisco.
Should You Wait or Act?
If you’re a buyer, acting now gives you access to current inventory and potential negotiation room before interest rate changes later this year. If you’re a seller, summer buyers are still active, but competition will grow as fall approaches.
Local Insight – Frisco Neighborhood Highlights
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Phillips Creek Ranch: Family-friendly amenities and strong community appeal keep homes moving.
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Newman Village: Luxury properties seeing selective but steady interest.
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The Grove: Popular with relocation buyers seeking newer construction and amenities.
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Starwood: Gated community with timeless appeal, still in demand for its location and prestige.
The Frisco market offers opportunities for both the prepared buyer and the strategic seller. As Proverbs 24:3 reminds us, “By wisdom a house is built, and through understanding it is established.”
Thinking about buying or selling in Frisco? Let’s build your future together. The BLUEFUSE Group provides market insight, proven strategy, and a heart for service — guiding you every step of the way.
